Grateful Dead, 'Between The Dark and Light' Exhibition. Graphic Design. Illustration: Caitlin Mattison. Photography: Jay Blakesberg. 2023. Part of a set. The design work for the Grateful Dead 'Between the Dark and Light' photography retrospective displayed at Haight Street Art Center was influenced by the art and design of San Francisco's 1960s psychedelic era. Designed in tribute to the style of the vintage concert posters. The choice of colours and fonts echoes the letterforms and style prevalent in 1960s rock promotions, subtly invoking nostalgia.
Science Skateboards, Masa Yoshimoto collaboration. Skateboard Graphic. 2016. Capturing the essence of 90s skateboard graphics through the use of bold colors, organic collage-style layout, and photography by Masa Yoshimoto. The design pays homage to the 90's era while bringing a fresh, contemporary perspective.
Gang Starr Drawing 2023 Hand-drawn pencil artwork compliments Gang Starr due to the shared emphasis on authenticity. Both capture the raw essence of the 90's era, resonating with audiences who appreciate genuine expressions of art and music rooted in the non-mainstream.
Chaka Khan. Illustration. 2023. Halftoning, a technique commonly associated with print media of the era, adds to the nostalgic feel, taking it back to a different time when handmade artistry prevailed over digital precision. The emphasis on soul over technical perfection in both the art and the music of that era created a powerful connection, capturing the essence of a time when authenticity reigned supreme.
Skate Jawn Ad. Graphic Design, Skateboard Photography. 2019. A print ad from a series communicates the brand through the use of analogue textures, block colour and paint texture. These designs honor the rich history and cultural influences in skateboarding and creativity that have shaped the brand, while incorporating a contemporary touch and preserving a nostalgic feel.
Nuno Ramirez. Skateboard Photography. 2016. Shot in Canary Wharf, London. Black and white skateboard photography emphasizes form. High contrast adds intensity, while enhancing textures and details.
Analog Minds Store. Opencart Design and Development. HTML | CSS | PHP | MYSQL. 2024. An OpenCart store customised to match the brand style and to improve user experience. Working with .twig, PHP, HTML, and CSS files to optimize layout, functionality, and style. This ensured smooth navigation and a streamlined checkout process. I also integrated secure payment gateways like Apple Pay, card payments and PayPal, along with 'Buy Now' and 'Pay Later' options for convenience. Currency conversion and weight-based shipping calculators were included, while a loyalty program was set up to encourage repeat purchases. These changes enhanced the store's functionality and improved the overall shopping experience and customer satisfaction. Additionally, Google Ads and Facebook Pixel were both installed to maximize marketing efforts.
Simon Evans. Illustration. 2024. The affordability and unique look of single colour halftone printing on economy stock supports the attitude of 90's skateboarding when low budget grassroots promotion and creativity was key.
12SF Decks. Illustration, Graphic Design. 2022. Through technique and historical references, hand-drawn skateboard graphics speak to the nostalgia of San Francisco's past.
Kyle Wilson. Skateboard Photography. 2016. Shot in London. Flash photography. 10.5mm lens.
Harrison Hafner. Skateboard Photography. 2021. Shot in San Francisco. Single frame sequence photography captures the progression in one image. Showing each moment to appreciate the style, skill and precision involved.
Alex Gocke. Skateboard Photography. 2020. Single frame sequence photography captures the progression in one image. Showing each moment to appreciate the style, skill and precision involved.
Barker Barrett. Illustration. 2024. Non-conformity, authenticity, style and creative freedom were king in the 1990’s. Creative skaters like Barker Barrett were an inspiration to myself and others in those early days. Remembering moments that contributed to the underground of today. Barker Barrett, ollie at Mason and Broadway in San Francisco. Original photo by Dennis McGrath. Hand drawn and halftoned.
Skate Jawn ad, Issue 57. Graphic Design, Skateboard Photography. 2020. From a series of print ads capturing the feel of the brand through the use of analogue textures, block colour, and paint textures. Paying homage to the rich history and cultural influences that have shaped the brand style while also infusing the design with a contemporary feel.
Science Skateboards. Graphic Design. Photo: Alex Burrell. 2016.
Nas Illmatic. Illustration. 2021.
12SF. Hand drawn logo. Graphic Design. 2020. Tapping into the rich history and cultural heritage of San Francisco's Victorian architecture with a nod to the city's past while also celebrating its unique character and identity. In the face of gentrification and urban development, preserving the aesthetic of Victorian letterforms can serve as a reminder of the city's roots and the importance of maintaining its historical legacy.
Two Set Mag. Illustration. 2020. Two photos shot at different locations combined and hand drawn for use as part of the cover of Two Set Mag.
Science Skateboards, DVD Packaging. Graphic Design. 2016. Growing up, watching the TV show 'Kung Fu' after school was a treat. Its wisdom and martial arts philosophy resonated, promoting genuine values and inspiring authenticity and personal growth. Combining 'Kung Fu' wisdom with nods to the Blue Note design style and use of London street photography, to communicate authenticity. Intended to appeal to skateboarders seeking genuine experiences, personal discovery, and creative growth through skateboarding culture.
12SF Website. Web Design and Development. HTML | CSS | PHP | MYSQL. 2022.
MFDOOM. Illustration. 2023. Hand-drawn pencil artwork and MFDOOM connect through authenticity and nostalgic style. Both celebrate rawness, craftsmanship, and underground style, resonating with audiences seeking genuine expressions of non-mainstream art and music.
Kyle Militante. Skateboard Photography. 2019. Shot in Berkeley. 50mm lens, natural light.
Mike Carroll. Illustration. 2024.
DJ Rosa. Skateboard Photography. 2021. Shot in Berkeley for a feature article in Skate Jawn Magazine.
Skate Jawn ad, Issue 54. Graphic Design, Skateboard Photography. 2020. A series of print ads, using analogue textures and block colour. Paying homage to the rich skateboarding history and cultural influences that have shaped the brand, while infusing a contemporary feel and maintaining a sense of nostalgia.
The Sleeping Horse. Illustration. 2023.
Plus One, Tony Vegas. The Scratch Perverts. Flyer and Poster set. Illustration, Graphic Design. 2003.
Tom Rendell. Skateboard Photography. 2016. Shot in London. Natural light, 50mm lens.
Bob Spanbauer. Skateboard Photography. 2018. Shot in San Francisco. 50mm lens, natural light.
Boris, Akuma No Uta. Illustration. 2023. The analog aesthetic serves to reinforce the genre's connection to the past while also celebrating the unique qualities of analog sound and technology. It reflects a desire to move away from the sterile, digital perfection of modern production methods and embrace the warmth and character of vintage equipment.
Science Skateboards. Logo. Graphic Design. 2019. The 'S' logo captures the DIY sprit of mid-90's street culture scenes. Instantly recognizable, bold and dynamic, a versatile stylized letter 'S' rendered in a stencil-like style. The letterform is angular and robust which speak to its street art inspirations. The 'S' elements suggest a cut stencil. The design pays homage to the iconic lettering styles of underground creatives such as Ian Swift and Mitchy Bwoy, drawing from the strong authentic creativity of the mid-90s British urban youth cultures. Overall, the 'S' logo serves as a bold statement of grassroots individuality and creativity, rooted in the rich artistic heritage of British street culture. It embodies the spirit of self-expression, and authenticity.
Eclectic Breaks. Logo. Graphic Design. 2000.
Philly Joe Jones. Illustration. 2023. A sharpie and halftone drawing of Philly Joe Jones behind the drums. The use of non-digital style compliments the more hands-on approach of the jazz era style.
Science Skateboards, Josh Paz ad. Graphic Design, Skateboard Photography. 2019. Capturing the essence of the brand through the use of analogue textures, block colour, paint textures and the use of minimal information. Paying homage to the rich history and cultural influences that have shaped the brand while also infusing the design with a contemporary feel whilst maintaining nostalgia.
Tom Brinkerhoff. Skateboard Photography. 2012. Shot in San Francisco. Natural light, 50mm lens.
3RDZ Shirt. Graphic Design. 2016.
Josh Cox. Skateboard Photography. 2017. Shot in London. 10.5mm lens.
Science Skateboards, Clans deck. Skateboard Graphic. 2014.
Science Skateboards, Sapporo premiere flyer. Graphic Design. 2016. Flyer for the Sapporo Premiere of Science Skateboards 'The Important Nothing' video through the use of shared imagery, layout and colour consistent with the style of the opening titles of the video and DVD packaging.
Joe Sivell. Skateboard Photography. 2016. Shot in London. 50mm lens, natural light.
12SF Online Store. OpenCart Design and Development. HTML | CSS | PHP | MYSQL. 2022.